Virgin Australia app
Seat Map
The seat selection and purchase flow builds off the existing design. Pricing elements were added, and the existing step-by-step process was completed with a new cart and native checkout experience. The latest iOS26 design fundamentals were incorporated into the design, aligning the new payments experience with the future of the iOS app.
Delivery of these new native payment flows is currently underway. Converting the high-friction external web redirect into a seamless native experience is projected to drive significant uplifts to ancillary conversion and upsell.